Welcome to another episode of Industry Disruptors, where we take you behind the scenes of the property and mortgage world. In this special feature, we’re shifting the spotlight onto Hearthstone’s founder, Ajay Nayyar, to uncover the unique journey and passion that built this industry-leading brand.
“At Hearthstone, it’s about more than just mortgages. It’s about helping clients build their future with trust, expertise, and a shared vision.”
A Non-Traditional Path to Mortgages
Ajay’s journey into the mortgage industry was anything but ordinary. Starting in 2006, Ajay was at a crossroads. After stepping away from his family business and returning from Toronto, he faced the challenge of finding his calling. Inspired by a love for finance, property, and a natural knack for numbers, he discovered mortgage advising as the perfect avenue to combine these passions.
Ajay’s career took off under the mentorship of Beverly Lodger, who recognized his potential early on. “She embraced me as a person and helped me understand the industry from multiple angles,” Ajay recalls. It was during this time that Ajay envisioned creating a firm like hers—one that specialized in helping investors and went beyond traditional residential mortgages.
A Bold Detour to Hollywood
In a move that exemplifies his fearless approach to life, Ajay paused his budding mortgage career to pursue his first passion: acting. Relocating to Los Angeles, he landed roles on iconic TV shows like 24 and collaborated with industry legends. This chapter honed his creativity and resilience, which would later become key traits in his entrepreneurial journey.
While acting fulfilled a dream, Ajay’s love for finance and helping others pulled him back into the mortgage world. By 2017, he was ready to re-enter the industry with a renewed vision, driven by a personal experience that highlighted the importance of financial planning and protection.
The Birth of Hearthstone Mortgages
In November 2019, Ajay founded Hearthstone Mortgages. The company’s mission was clear: to provide a safe, supportive, and transparent environment for clients navigating the complex world of property finance. Drawing on his experience as both an advisor and a property investor, Ajay set out to build a firm that truly understood its clients’ needs.
The early days were marked by hard work and determination, particularly during the challenges of the COVID-19 pandemic. While many advisors paused their operations, Ajay intensified his efforts—calling lenders, researching criteria, and ensuring clients could still secure financing.
What Sets Hearthstone Apart
Hearthstone Mortgages isn’t just another brokerage. It’s a reflection of Ajay’s belief that financial services should be about trust, relationships, and expertise. Here’s what makes the firm stand out:
- Client-Centered Approach: Every deal is treated with the same care and dedication as Ajay’s personal investments.
- Expertise Backed by Experience: As an active property investor, Ajay understands the challenges and opportunities clients face.
- Relentless Advocacy: Whether it’s chasing down lenders or solving complex cases, Hearthstone goes the extra mile.
Building a Legacy
For Ajay, Hearthstone is more than a business; it’s a vision for the future. His ultimate goal is to create a one-stop shop for clients, integrating services like accountancy, law, and lending under one trusted brand. “I want to solve every issue a client might have and make their journey as seamless as possible,” Ajay explains.
Final Thoughts
Ajay’s story is a testament to perseverance, passion, and the power of believing in yourself. Through Hearthstone Mortgages, he’s not just disrupting the industry but redefining what it means to be a trusted advisor.
Want to learn more about how Hearthstone Mortgages can help you achieve your property goals? Get in touch today and experience the difference.
